
Web Development
Websites that book jobs while you sleep.
We design and engineer custom React and Next.js websites for service businesses — fast, accessible, and obsessively optimized for one thing: turning visitors into booked appointments. No bloated templates. No vanity animations. Just revenue.
1.4s
Avg. LCP across builds
+38%
Avg. lift in lead form completion
21d
From kickoff to launch
What's included
Done-for-you, end to end.
Custom design & build
Every page is designed from a blank canvas around your offer, photography, and unit economics — no Wix templates or recycled themes. Built in React/Next.js with a headless CMS so your team can edit copy without breaking the build.
Conversion engineering
We treat your site like a sales funnel. Above-the-fold hero, scroll-prompted social proof, friction-free booking flows, sticky call buttons on mobile, exit-intent offers — all A/B tested with real traffic.
Performance & SEO foundations
Sub-2-second LCP, perfect Core Web Vitals, image optimization, semantic HTML, and structured data baked in from day one. Your site ranks faster and converts better — no plugin hacks.
Booking & quote calculators
Multi-step quote tools, service-area validators, and Calendly/Cal.com integrations that pre-qualify leads and drop them straight onto your calendar with full context.
Deliverables
Everything you walk away with.
No vague retainers. Every engagement ships concrete assets you own forever — even if we part ways.
- Custom React / Next.js website (5–25 pages)
- Headless CMS for non-technical editing
- Mobile-first, WCAG 2.1 AA accessible
- Sub-2s LCP, perfect Core Web Vitals
- Booking & quote calculators
- A/B testing infrastructure
- Server-side analytics & conversion tracking
- Hosting setup (Vercel / Cloudflare)
- 30-day post-launch optimization sprint
- Lifetime ownership of code & assets
How we deliver
A repeatable, transparent process.
Strategy
Workshop your offer, audience, and competitors. Map every page and CTA against revenue, not vibes.
Design
Hi-fi mockups in Figma — homepage, services, booking flow, mobile. Two rounds of revisions.
Build
Production code in React/Next.js. CMS, integrations, tracking, performance hardening.
Launch & iterate
DNS cutover, post-launch QA, then 30 days of CRO tweaks based on real visitor behavior.
FAQ
Honest answers.
Don't see your question? Shoot us a note — we reply within a business day.
How long does a typical site take?+
14 to 21 days for most service-business sites. Larger builds with custom integrations or 25+ pages can stretch to 5–6 weeks. We give you a fixed timeline and hit it.
Do I own the website when we're done?+
100%. You get the GitHub repo, hosting access, CMS logins, and a Loom walkthrough. If you ever leave us, you walk with everything — no ransom.
Can you redesign my existing site instead of starting from scratch?+
Yes — and often that's the right call if your domain has SEO equity. We audit your current site, preserve URLs and rankings, and rebuild the front end on modern infrastructure.
What if I already have a designer or brand?+
Perfect. Hand us the brand book and Figma files and we'll build directly off them. We can also collaborate with your in-house designer.
Do you handle hosting and ongoing maintenance?+
Yes. Hosting on Vercel or Cloudflare is included for the first year. Ongoing maintenance, edits, and CRO is available as a monthly retainer.

Get started
Ready to make web development your unfair advantage?
Book a free 30-minute strategy call. We'll audit your business and build a custom roadmap — yours to keep.
